Nickel and Suede is a leather earring and leather accessory brand, that focuses on bringing high quality, low entry point jewelry to market. The brand has had tremendous growth through accessibility and original design. With the strength of the Nickel & Suede brand following, we were able to identify core audiences and expand rapidly using both Facebook advertising and AdWords. Pairing that strategy with Nickel & Suede’s Public Relations efforts and high quality imagery, we were able to close the gaps in their marketing platform and drive synergy between all marketing channels.